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215. How to Change with Katy Milkman

With the chaos of the past few years, it’s no wonder that self-help has become so popular. In 2019 alone, there were over 85,253 unique international standard book numbers (ISBNs). This is nearly three-times the number in 2013! However, this wide availability of self-help resources includes many that are not rooted in scientific evidence. Over the course of her career, Katy Milkman, author of How to Change, has worked with or advised dozens of organizations on how to spur positive change, including Google, the U.S. Department of Defense, the American Red Cross, 24 Hour Fitness, Walmart and Morningstar. On this episode of POTC, Katy and Jill discuss strategies you can implement to see positive, lasting change in your behavior. Join us in this episode for the inside-scoop on a self-help resource that actually works, today!

Listen and Learn:
  • Jill and Yael’s experiences with self-help books in their personal lives
  • Katy’s expert opinion on the most important behaviors to target first in your journey of change
  • Practical advice you can use to start intervening on your own impulsive behavior right now!
  • The impact of Katy’s book on Jill’s behavior (Hint: Jill’s gums are thanking her!)
  • Some of the helpful tools from Katy’s book and Katy’s expert advice on how to best use them
  • Exactly why one-size-fits-all behavior change solutions don’t work for everyone and how to figure out which ones work for you
  • The science behind your readiness to change and its impacts on your ability to change
  • Katy’s answer to the age-old question of “Why make New Year’s Resolutions if you’re not going to stick to them?”
  • Practical, evidence-based advice on maintaining change 
Resources:
About Katy Milkman:

Katy Milkman is the James G. Dinan Professor at The Wharton School of the University of Pennsylvania, host of Charles Schwab’s popular behavioral economics podcast Choiceology, and the former president of the international Society for Judgment and Decision Making. She is the co-founder and co-director of the Behavior Change for Good Initiative, a research center with the mission of advancing the science of lasting behavior change whose work is being chronicled by Freakonomics Radio. Over the course of her career, she has worked with or advised dozens of organizations on how to spur positive change, including Google, the U.S. Department of Defense, the American Red Cross, 24 Hour Fitness, Walmart and Morningstar. An award-winning scholar and teacher, Katy writes frequently about behavioral science for major media outlets such as The Washington Post, The New York TimesUSA Today, and Scientific American. Her bestselling book How to Change: The Science of Getting From Where You are to Where You Want to Be is now available. She earned her undergraduate degree from Princeton University (summa cum laude), where she studied Operations Research and American Studies and her PhD from Harvard University where, she studied Computer Science and Business.

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Episode 215